The computer and video game industry is a world-wide, multi-billion dollar affair which employs thousands of people and continues to grow. While New Zealand is a small player on the global scene, it is definitely making an impact and earning millions of dollars in overseas trade. The award-winning Sidhe Interactive is New Zealand's largest interactive games company.

Characteristics of Technology

• collaborative teamwork.

Technological modelling

• ongoing refinement based on the evaluation of functional modelling

Technological systems

• integration of developed software with existing hardware

Planning for Practice

• effective use of available skills and ongoing interaction with target market; protection of original IP; efficient and appropriate documentation; ongoing testing and evaluation

Outcome Development and Evaluation

• the pitching round; creative generation of design ideas

Sidhe website

• www.sidhe.co.nz

Intellectual property issues:

• www.Techlink.org.nz/
  Case-studies/
  Technological-practice/
  ICT/sidhe-interactive/IP.htm

Media Design School:

• www.mediadesign.school.nz
• vimeo.com/user743798
• www.youtube.com/user/
  MediaDesignSchool