| Technologists' Practice |
May 2011 |
| DIGITAL TECHNOLOGIES / DESIGN + VISUAL COMMUNICATION |
YEARS 9-13 |
| Oktobor Animation – High-flying CG artists |
Oktobor Animation is an Auckland based digital production company that specialises in creating high-quality computer-generated (CG) animation for broadcast television. This case study looks at the work of this company in creating an animated television series, illustrating the large-scale animation production process, focusing on the interdisciplinary elements within an established chain of production as well as the training, skills and expertise required for each role within this process. |
| Support Material |
Teaching Activities |
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Discussion starters (Years 11-13)
- If you were Nickelodeon, what would be your initial brief to Oktobor Animation?
- Create a process flow diagram for the processes used to communicate, manipulate and refine the initial ideas for an episode into its final animated design for TV viewing.
- Explain the influence of the different disciplines involved in the creation of the animated cartoon in this case study.
- Discuss the importance of this collaboration in terms of; the quality of the final outcome produced; and the need for effective planning techniques to ensure that the benefits can be maximised.
- Discuss the following terminology used in the description of the practice leading to the production of the digital media outcome: a 'reliable blueprint'; 'process efficiency'; and 'studio culture'.
- Discuss the concept of 'good design' as it applies to this type of digital media outcome.
- Intellectual Property (IP):
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| Focus points include: |
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Characteristics of Technology
- Interdisciplinary nature of technology and the implications of this for maximising possibilities through collaborative practice
Context specific Technological Skills and Knowledge
- Digital media tools and techniques
- Human factors in design
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